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The National Advertising Division (NAD) recently reviewed marketing claims tied to Huda Beauty's Easy Bake Setting Spray. At issue was a...

Last year saw growing investment in digital health startups addressing women+ health needs—but women still lag behind men when it comes...

Revolve is facing a $50 million putative class action over allegedly failing to enforce disclosure rules in its influencer campaigns. The...

High-volume patent monetization entities have long focused on targets in the information technology and software sectors. But that trend...

Recent tariff increases are not only disrupting beauty brands’ supply chains and pricing strategies—they're also amplifying legal risks...

A U.S. federal appeals court recently ruled that works generated solely by artificial intelligence are not eligible for copyright...

The battle over beauty “dupes” just got more interesting. In a major win for e.l.f. Cosmetics, a California federal judge ruled that its...

Charlotte Tilbury is responding to the growing trend of beauty copycats, or dupes, with a sharp focus on marketing.  Last month,...

The Federal Trade Commission has announced the final "click-to-cancel" rule, which is designed to ensure that consumers can cancel...

Drip pricing, the practice of revealing hidden fees after a consumer has begun the purchasing process, has come under scrutiny. The...

The Federal Trade Commission has posted a new Business Blog highlighting five important don'ts for companies employing AI-powered...

A survey by Billion Dollar Boy revealed that brands experienced more positive consumer engagement with generative AI content than...