If you've been following the latest updates on the click-to-cancel rule, you might have heard about the recent extension granted by the Federal Trade Commission. This extension gives businesses an additional two months to ensure compliance with the rule, pushing the deadline to July 14, 2025. The FTC acknowledged the “complexities” involved in complying with the rule, prompting the extension to provide businesses with more time to make necessary adjustments.
The click-to-cancel rule aims to streamline the cancellation process, making it as simple as the sign-up process. One key requirement is that cancellation options must be offered through the same medium as the initial sign-up, enhancing consumer convenience and protection.
With the new deadline in place, businesses must gear up to fully comply with the click-to-cancel rule by July 14, 2025, as the FTC will start enforcing it from that date onwards. Ensuring compliance with the entire rule is essential to avoid potential penalties or legal repercussions.
If you're a business affected by this rule, use this extended period wisely to review your sign-up flows and cancellation procedures, and make any necessary changes to align with the requirements.