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16 results for: consumer technologies & retail
May 22, 2025

Are You Monitoring Your Influencers? Huda Beauty's NAD Case Is a Reminder

By Shannon Turner, Kimberly Culp
The National Advertising Division (NAD) recently reviewed marketing claims tied to Huda Beauty's Easy Bake Setting Spray. At issue was a...
May 22, 2025

Are You Monitoring Your Influencers? Huda Beauty's NAD Case Is a Reminder

By Shannon Turner, Kimberly Culp
The National Advertising Division (NAD) recently reviewed marketing claims tied to Huda Beauty's Easy Bake Setting Spray. At issue was a...
April 23, 2025

Familiar Tactics, New Targets: Non-Practicing Entities Move Into Life Sciences and Consumer Tech

By Jon McMichael
High-volume patent monetization entities have long focused on targets in the information technology and software sectors. But that trend...
April 23, 2025

Familiar Tactics, New Targets: Non-Practicing Entities Move Into Life Sciences and Consumer Tech

By Jon McMichael
High-volume patent monetization entities have long focused on targets in the information technology and software sectors. But that trend...
March 21, 2025

Dupe or Deception? What e.l.f.’s Win Over Benefit Means for Beauty Brands

By Shannon Turner
The battle over beauty “dupes” just got more interesting. In a major win for e.l.f. Cosmetics, a California federal judge ruled that its...
March 21, 2025

Dupe or Deception? What e.l.f.’s Win Over Benefit Means for Beauty Brands

By Shannon Turner
The battle over beauty “dupes” just got more interesting. In a major win for e.l.f. Cosmetics, a California federal judge ruled that its...